GET YOUR FREE COPY OF TRANSPHARMATION MAGAZINE
THIS EPISODE FEATURES:
- Interview with Kim Hesse, Author and Founder – Venues2Events
- Maximise your success and return on investment in creating remarkable pharmacy events
- Evernote for Pharmacy – Applications & Tips
- Registration opens for ‘Create your SMART pharmacy exit’ Masterclass featuring Geoff Green – Business Exit Strategist
____________________________________________________________
This week’s episode of ‘Transpharmation’ is brought to you by:
___________________________________
Preview Video:
Resources and Links:
- Download your FREE Audiobook, and get a FREE 30-day Audible Trial
- ‘The Second Machine Age – Erik Brynjolffson and Andrew McAfee’
- Evernote
- How to use Shoeboxed to go paperless
- Shoeboxed ‘Transpharmation’ Listener Offer (20% Discount)
- Transpharmation Program Brochure
- Learn about the ‘Transpharmation’ Discovery Session
- SHARE the Transpharmation Show with a Colleague, send them to transpharmationshow.com.au
- Register for the upcoming Transpharmation Masterclass – Create your SMART pharmacy exit
Transpharmation Motivational Quote of the Week:
“Any sufficiently advanced technology is indistinguishable from magic”. – Arthur C Clarke
Episode Timeline:
1:08 Show Introduction
2:20 Evernote productivity tips for your pharmacy
10:55 Preview: Create your ‘SMART’ Business Exit Masterclass
16:34 Introduction to Kim Hesse
17:57 Why events are important to small businesses
20:45 What makes a successful event in small businesses
22:40 Why it’s important to bring people together for purpose
26:05 Top Event Mistakes
31:00 Engaging other health care professionals and event partners
32:40 Position you pharmacy as a community health hub
33:20 Invite healthcare and supplier partners to speak at and promote your events 16:30
36:00 Creating your promotional and marketing materials for next to nothing (Tools, Tips & Tricks)
39:10 What you should include in your invitations and event material
41:10 Leverage your sizeable loyalty club database to promote your events
43:00 Kim’s Top 3 strategies to maximise your pharmacy events success
45:40 How to maximise the attendance at your pharmacy events
47:50 How to keep the momentum of your event going post-event
49:25 Don’t forget to get Event Testimonials 32:35
51:33 3 Key Learnings
56:00 Transpharmation Motivational Quote of the Week & Next week’s show
Interview Resources mentioned:
- Kim’s Book – That was the best event ever
- Get your FREE Video Series (16 Video’s) by joining Kim’s VIP List
Each video covers a new topic, is short, to the point and provides an idea you can implement immediately.
Some of the topics they cover are:
- Why aren’t people RSVPing for my event
- 3 Questions that will help find more sponsors for your event
- What you need to think about before contacting a venue
- The talking head is dead
- Engaging Participants
- Short Sharp Talks
Tweetables:
My 3 Key Learnings:
- Create your events’ clear purpose
- Cost is not a barrier to running events
- Diligent event follow-ups and reminders will help you maximise your event’s success
___________________________________________________________
Transpharmation Magazine – Issue 2 OUT NOW!
Here’s a short preview of what you’ll find inside…
_______________________________________________________________________
Click to review and rate the ‘Transpharmation Show’ on iTunes!
I value every review I receive, and often read them out on the show. If you take the time to leave one, THANK YOU!
OVER TO YOU!
Let us know YOUR key takeaways from this episode by leaving a comment below. I personally read and respond to every comment!
