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63 – How to leverage the best of both analog and digital worlds to win your pharmacy customers hearts and minds

by Robert Leave a Comment

Reading Time: 2 minutes

GET YOUR FREE COPY OF TRANSPHARMATION MAGAZINE THIS EPISODE FEATURES:

  • Interview with Anders Sorman-Nilsson, Futurist and Innovation Strategist, Author of Digilogue
  • The digital revolution
  • The importance of data
  • The removal of intermediary processes and people
  • Transpharmation Motivational Quote of the Week
  • My Top 5 discoveries & learnings from CeBIT 2015

Resources and Links:

  • Federal Budget Implications for your pharmacy (via Pharmacy News Online)
  • Retail & Customer Tech Conference (May 20-21st 2015)
  • Learn about the ‘Transpharmation’ Discovery Session
  • SHARE the Transpharmation Show with a Colleague, send them to transpharmationshow.com.au

CeBIT 2015

  • CeBIT 2015 (May 5-7th 2015)
  • My Film Bag
  • LawPath
  • Strone
  • Tesla Powerwall

 Interview Resources mentioned:

  • Patients Like Me
  • 23andMe
  • GenesFx Interview with Allan Sheffield
  • Not everything should be digitised video:

Tweetables:

What can be digitised will be digitised, but NOT everything SHOULD be digitised in #pharmacy #transpharmation

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“Change doesn’t care if you like it or not, it doesn’t need your permission!” @asormannilsson #transpharmation

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When Apple designed its retail store experience it looked outside its industry for inspiration #transpharmation

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Creating better customer experiences in each square metre of your pharmacy will improve your profitability

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“In life, change is inevitable. In business, change is vital.” ― Warren G. Bennis #transpharmation

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Transpharmation Magazine – Issue 1 (Issue 2 out June 9th)

Click Here to Subscribe

________________________________________________________________

My 3 Key Learnings:

  1. Changing times are upon us. Learn from Kodak’s digital oversight.
  2. Data becomes our most valuable asset. Use it in partnership with your patients.
  3. In the future, what can be digitised and automated will be digitised and automated. Start creating higher value relationships with your customers beyond the transaction.

_______________________________________________________________________

Click to review and rate the ‘Transpharmation Show’ on iTunes!

I value every review I receive, and often read them out on the show. If you take the time to leave one, THANK YOU!

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OVER TO YOU!

Let us know YOUR key takeaways from this episode by leaving a comment below. I personally read and respond to every comment!

Filed Under: Podcast, Transpharmation Tagged With: Customer Data, Customer Journey, Digital Platforms, Patient Centric Business Model, Podcast, Social Media

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